How TOK's Revolutionizing Commercial Real Estate Marketing

Submitted by Marketing Team on Wed, 06/11/2025 - 11:50

Revolutionizing Commercial Real Estate Marketing with Interactive Aerial 360s at Orchard Park

TOK Marketing CRE Orchard Park Meridian Idaho Retail

The commercial real estate (CRE) industry is in the midst of a digital transformation—one that is redefining how large-scale developments are marketed, understood, and leased. Nowhere is this evolution more evident than at Orchard Park in Meridian, Idaho, a vibrant mixed-use destination where immersive technology is bridging the gap between vision and reality.

One of the most impactful innovations driving this shift is the use of Interactive Aerial 360s tours. This technology offers prospective tenants, investors, and brokers an intuitive and immersive way to experience a property without needing to be on site—an essential advantage in fast-moving and complex developments like Orchard Park.

 


 

Making Sense of a Dynamic Development

With multiple buildings under construction and new opportunities coming online frequently, large projects like Orchard Park often present a challenge: how do you communicate what’s available—and what’s coming—in a way that’s clear, compelling, and easy to access?

Interactive Aerial 360s solve this by offering an interactive, panoramic walkthrough of the entire development. Stakeholders can virtually explore available suites, navigate between buildings, and gain a comprehensive view of the community’s layout and potential—all from their device.

Explore the Orchard Park 360° Tour:
👉 Click here to launch the Interactive 360° experience

 


 

The Benefits of Interactive Aerial 360s in CRE

  • Immersive Experiences: Viewers can explore spaces in 360-degree detail, simulating an in-person tour and deepening their understanding of the property’s layout and features.
     

  • Remote Accessibility: Busy professionals and out-of-market users can tour the site from anywhere, accelerating decision-making and expanding your reach.
     

  • Enhanced Professionalism: High-resolution visuals, seamless navigation, and branded overlays present a polished, premium look that aligns with Class A developments like Orchard Park.
     

 


 

Spotlight on Orchard Park

Orchard Park is more than just a shopping center—it’s a growing destination that blends retail, lifestyle, and community programming into one cohesive environment. Anchored by household names and local favorites, it continues to draw attention from national tenants and regional businesses alike. Key highlights include:

  • The Collection at Orchard Park
    A 40,000 SF retail and dining hub designed to be a year-round gathering place for families and friends. Visitors can enjoy a variety of local eateries, boutiques, and live events, all centered around a relaxing outdoor plaza with access to the Meridian Library and community markets.

 

  • The West Market at Orchard Park
    Envisioned as a central hub for global cuisine and local fare, this food and beverage-focused segment provides a casual and inviting space for visitors to relax and explore. It complements the broader Orchard Park vision as a live-work-play environment.

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  • Orchard Park Lot 11
    This 11,162 SF Class A retail/office building offers exceptional visibility. Its first floor is perfect for street-level retail, while the top floor is currently pre-leased by the Schell Brothers; A high-performance home builder focused on quality and craftsmanship. They intend to integrate an in-house design studio where each home buyer makes visits to dial in their homes aesthetic features.

     

 


 

Looking Ahead

As the industry continues to embrace digital-first strategies, Interactive Aerial 360s stand out as a must-have marketing tool in the new-age CRE landscape. For projects like Orchard Park, it doesn’t just show space—it tells the story of what a location can become.

Whether you’re a retailer, restaurateur, or real estate professional, now is the time to explore how this dynamic development is reshaping Meridian’s commercial landscape.

Ready to explore leasing opportunities?
👉 View available retail listings in the Boise Valley 

Experience Orchard Park like never before.
👉 Launch the 360° Virtual Tour

Six Locations to Serve You

Boise Office
250 S 5th Street, 2nd Floor
Boise, Idaho 83702
Main Phone: 208.378.4600
 

Nampa Office
16150 N. High Desert Street, Suite 200
Nampa, Idaho 83687
Main Phone: 208.378.4600

Twin Falls Office
195 River Vista Place, Suite 204
Twin Falls, Idaho 83301
Main Phone: 208.944.9694

Idaho Falls Office
1135 Pier View Drive, Suite 120
Idaho Falls, Idaho 83402
Main Phone: 208.227.8148

Coeur d'Alene Office
3322 N. Grandmill Lane
Coeur d'Alene, Idaho 83814
Main Phone: 208.449.1908

Spokane Office
717 W. Sprague Ave. Suite 1202
Spokane, Washington 99201
Main Phone: 509.606.5090